How to get coaching clients FAST using AVGS (financed by Arbeitsagentur and Jobcenter? )

When I started to dive into the government-funded coaching industry, I realize there are no shared and open resources out there to look for.

After a long hours of training and exam, you finally become a coach, being certification, the first thing comes to your mind is how to get clients you need to either certify yourself as Bildungsträger (Education Agency) or your can partner with another certified coaching agencies to send an invoice through the agency.

In order to certify to become Bildungsträger, there are few certifications out there, the most famous two certifications are

• Cetera

• Dekra

The cost is around 1500 to 6000 Euro, 6000 Euro is hiring the agency to help you to certify, and 1500 Euro is to prepare all the needed documents by yourself.

Pros:

• You will be able to work with the government directly without being charged any commission in between, which means you will also need to handle yearly auditing

Cons:

• Need to invest quite an amount of money to start with, probably not ideal for new coaches

2. You can sign up as a freelancer for agencies who are looking for freelancing coaches to join them.

Pros:

• You are in charge of your business, and all the handling but will lay on your shoulder rather than the agency and you will just send the invoice

Cons:

• You need to bring your own clients, most the agencies do not have enough clients themselves so they can barely forward you, clients.

• Not so many agencies are open to taking freelancer coaches

• Need to communicate and coach clients in German

• You will be charged some commission in between, which can be up to 30%-50%

I quickly learned about the challenges for coaches in this industry.

• Most coaches do not understand how to help their clients to get a voucher, and agencies offered very limited help.

• There is knowledge out there but it is not transparent and no easy access if you do not speak business-level German then it is hard to understand all the know-how

• Most of the agencies are not customer friendly for English-speaking clients and also do not have enough English-speaking coaches

Therefore, I started the coach groups to better support English-speaking coaches to be able to build a long-lasting coaching business and be able to work with AVGS.

We are working completely differently than how the industry works.

The challenge of this industry is how to help your clients to get the voucher in order to be coached by you. Most of the coaches are unable to secure the client through this system because they do not have the knowledge to help their clients and end up spending too much time and effort to help their clients but not be able to get the voucher.

If you would like to learn more about how to become an AVGS career and business coach?